City News

Transportation Department - April 12, 2019

Winston-Salem has been selected to participate in the state Transportation Department's "Watch for Me NC" campaign to improve bicycle and pedestrian safety.

The program aims to reduce pedestrian and bicycle injuries and deaths through a comprehensive, targeted approach of public education, community engagement, and high-visibility law enforcement. Participating communities receive technical assistance, materials and advertising assistance.

Matthew Burczyk, the city's bicycle and pedestrian coordinator, said that the program can be summarized in four words: education, encouragement, enforcement and evaluation.

"They provide a lot of materials to help us educate residents and encourage them to help keep pedestrians and bicyclists safe," Burczyk said, "and there will be training sessions for local law enforcement officers so that they are aware of the laws and how best to enforce them. And at the end, we will provide an accounting of the campaign and its results."

The campaign will kick off in late May, Burczyk said, to coincide with Bike Month and the Winston-Salem Cycling Classic.

Watch for Me NC began in 2012 with a pilot program involving four communities. Since then, more than 50 communities have participated. Up to 10 communities are selected to participate each year.

More information about the program is available at WatchForMeNC.org.

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